Claire's UK Affiliate Program

Similar programs
  • EPC No data available
    EPC — average earnings per 100 clicks
  • CR No data available
    Conversion rate – the percentage of visits to a publisher’s website that convert to a sale or lead.
  • CR for 48 hours 21.43%
    Average actions-to-clicks ratio for the last 48 hours.
  • Approval rate No data available
    The ratio of confirmed actions to the total number of actions.
  • Cookie lifetime 30 days
    During this period an advertiser allows his cookie to remain active to tie consumer to a program.
  • Avg. hold time No data available
    Average time it takes for an advertiser to confirm or reject actions.
  • Average payment time No data available
    Average time it takes for an advertiser to confirm and pay for actions.

Banners and Links

Default affiliate link

"Dynamic ads" tool shows ads for AliExpress products to the users based on their browsing behavior on and the content of your website so that users see ads for only those products that they are interested in. Such targeting helps to increase the click-through rate of your ad and thus your reward. You can find more information about this tool in Help Center.

For the time being, the program has no banners

The banners are on their way, meanwhile please use other advertisement materials.

Product Feeds

Warning! Please join the program to download a product feed.

Here you can get a link to original product feed of this program. Links in product descriptions have been replaced by deeplinks. Time of last updating has also been added.

Products:    Updated:    Updated by advertiser:

Program review

Why Admitad?

  • detail analytics and useful tools,
  • express payments,
  • enormous range of affiliate programs,
  • trusted by 826168 publishers,
  • and much more.

This affiliate program is a part of the Admitad affiliate network

In order to start cooperation with the program, first you need to register in the system.

Claire's offers an eclectic mix of accessories targeted at the Fashionistics of the world. Every girl's favorite place to get the latest trends in fashion accessories... It's at Claire's!

Claire’s is a “Girl’s Best Friend”, a one-stop emporium for trendsetting accessories at unbeatable prices. From sparkling earrings to pearly hair clips, interactive phone cases, and cuddly toys, there's something for all ages to love! With over 8,000 branded, exclusive and own label products available globally online at offers free delivery options and Click and Collect across Europe in over 1000 stores, featuring ranges such as LOL Suprise, Harry Potter, TY and more. Claire’s also has a huge range of hair, beauty and jewelry accessories to complete any outfit or look! There are discounts and promotions throughout the year with exciting competitions and exclusive voucher codes. You can also shop on our mobile site or app.

Claire’s Affiliate Programme

  • Exclusive discounts and promotions for affiliates.
  • A range of popular-sized fun and creative banners refreshed frequently.
  • We validate sales 30 days after the sale takes place
  • Unique content available on request.
  • Exclusive affiliate communications with lookbooks, new collections, latest news, competitions, exclusive offers and weekly promotions.
  • An XML feed allows you to display Claire’s products on your website.
  • A range of linking options provides you with the opportunity to test which creatives work best for your site. You can even make suggestions for new creatives.
  • A dedicated affiliate manager will be on hand to help and advise at any time, to ensure your campaign gets off to the best start.

Commission structure:

  • 1.9%-19% Dependant on publisher category
  • A 30-day cookie means you get commission on any booking made by a visitor from your site within 30 days from their first visit.
  • We have also set up a new click system to reward and incentivize our content affiliates. You will now earn extra commission for all clicks which results in a sale within 30 days. Even if the customer does not purchase directly from your affiliate link! 
  • Do not pay commission to cashback sites when using coupon codes


In order to be connected to the program you are required to have a working website with good performance and a decent amount of traffic, or a proven community on social media. Otherwise, the application will be declined. If you were declined but think you are eligible to work with the program and can showcase your business model, please drop us an email at so that we can discuss it further.


This programme operates on a 30-day cookie period and commission is paid (excluding VAT and PP) on the final transaction amount after all discounts have been applied.

There is a 30-day cookie window for customers to make a purchase. Commission is only paid on the first order and not subsequent orders in the 30-day period.

Please note if the user visits the FR or US sites to purchase their sales will not track.

Sales validation

All sales will be validated after 28 days. Sales will be validated to ensure that no fraudulent or unauthorised sales are apparent. All fraudulent or unauthorised sales will result in commission being declined. 

Use of voucher codes

Affiliates may only promote codes that are provided through the Claire’s affiliate programme.

Any unauthorised voucher codes or offers that are promoted will result in commission not being paid.
Where voucher codes are issued with an expiry date this should be clearly displayed and codes should be removed or explicitly marked as expired after this date unless you are advised otherwise.

Any affiliates displaying expired codes without marking them as being expired may be suspended from the programme.

All voucher code activity must be conducted in line with the IAB code of conduct.

Claire’s reserves the right to suspend any affiliates that are in breach of this conduct.

Email marketing campaigns

Affiliates promoting Claire’s through email marketing must contact the Affiliate Team for sign-off.

Use of trademark

Affiliates must respect the intellectual property rights of Claire’s. These rights include trademarks and service marks, copyright and related rights, trade names and domain names, rights to goodwill or to use in passing off and rights in confidential information.

If an affiliate infringes these rights, they may be removed from the programme and forfeit any commissions.

Social media campaigns

Affiliates must not promote themselves on our Claire’s Twitter or Facebook pages, blogs or any other social media pages.

XML Feed

Affiliates using the XML feed must hotlink to images NOT copy them on to their own server. Claire’s is not liable for any fines incurred by misuse of images

Paid search

These Terms and Conditions are applicable on any ad platform, including, but not limited to, search engines, content networks and social networking ad placements.

Affiliates are NOT permitted to bid on Claire’s brand and all its variations. Affiliates found not complying with the policy will be removed from the program and their commission will not be paid. The brand bidding rules are as follows:

Affiliates must include the Claire’s brand name in their negative keyword list (thus preventing affiliates appearing on brand + generic keyword searches).

Affiliates must not use the “Claire’s” brand names, brand misspellings or similar variations in the written copy of adverts on PPC (Pay Per Click) search engines.

Affiliates must not use the “Claire’s” brand name, brand name misspelling or similar variations as keyword or keyword phrases for the purpose of targeting adverts on PPC search engines.

Affiliates must not use the “Claire’s” brand name, brand name misspelling or similar variations as a display URL or destination URL for the purpose of targeting adverts on PPC search engines.

Affiliates must not use the “Claire’s” brand name, brand name misspelling or similar variations in any domain names or subdomains.

Affiliates must not create another website representing themselves or passing themselves off as being “Claire’s” or taking any action which is likely to confuse or mislead third parties to believe that such partner site is the “client”.

Anyone found infringing these terms will be contacted by the Claire’s Affiliate Team. Please note anyone in breach of the T&Cs may have their commissions declined and face suspension from the programme. In extreme circumstances, Claire’s reserves the right to immediately suspend any affiliates found in breach of these terms and conditions, declining any commissions accrued from the activity.

Last changes were recorded on 29.12.2021

Traffic Sources

PopUp / ClickUnder Forbidden
Loyalty programs Allowed
Messengers Allowed
Coupon services Allowed
Lead call Forbidden
API traffic Needs approval
YouTube Channel Allowed
Adult Forbidden
Toolbar Needs approval
Incentive Forbidden
Groups and blogs on social Media Allowed
Brand bidding Forbidden
Email Marketing Allowed
Banner and teaser advertising Allowed
Cashback Allowed
SEM Allowed

Last changes were recorded on 04.02.2022

Reasons for ad space declination