Acko Insurance [CPS] IN Affiliate ProgramSimilar programs
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Company Description: Acko is to insurance what the internet is to information and what the instant message is to communication. Acko has figured that most people don’t really care for insurance, simply because they don’t understand it. But they don’t really need to. That’s what Acko is here for it. Acko makes buying and using insurance effortlessly. By adding technology to insurance. They have transformed something that’s long and tedious into something that’s quick and easy. And in the process, they’ve managed to fit something as massive as insurance into the customer’s pockets.
Campaign Description: It is a CPA (Cost per Acquisition) campaign in which the affiliate must divert the traffic to the Advertiser site which can be converted into sales. All allowed promotional methods are selected under traffic sources.
User journey: Lead (Phone number) > Qualified lead (User reaches quote page) > Purchase
Target Cities :
|Guj Cluster ( Ahmedabad, Vadodara, Gandhinagar,Surat, Rajkot, Anand_Jamnagar)||Growth|
Target Audience :
- Age: 27 - 44
- Car Owners
Campaign Objective: The objective of the campaign is to deliver sales for the Acko car insurance.
- High converting campaign.
- Good approval rate
- Decent payout
Few broad inputs for TG Age: 27-44, Gender: Male, Car Owners
Location: Mumbai, Pune, Chennai, Delhi, Kolkata, Hyderabad, Guj Cluster ( Ahmedabad, Vadodara,, Gandhinagar, Surat, Rajkot, Anand_Jamnagar), Chandigarh, Vishakhapatnam, Bhubaneswar, Goa, Ludhiana. Lucknow, Jaipur, Bhopal, Ranchi, Nagpur, Nashik, Patna, Mysore, Dehradun, Mangalore, Raipur
Note: No missing sales will be entertained after the 10th of next month.
Validation - successful sale
Strictly Prohibited Activities & Penalties
● Brand bidding
● Running unapproved content, offer creatives or SL/SN etc.
● Emailer & SMS activity is prohibited
● Poor quality traffic: Pop-ups, Bot Traffic etc.
● Running the campaign on any unapproved marketing channel like Google, Social etc.
● 1st time violation - 25% deduction of billables for the particular publisher for the month
● 2nd time violation - 100% deduction of billables for the particular publisher for the current month and the publisher will be blacklisted from the campaign.
All the past violations will be considered in the above calculation
Attribution criteria -
Post lead creation through AdmitAd, if the user visits after 60 days of inactivity and makes a purchase from another source then the sale is attributed to that source. On the other hand, if the lead is created from another source and the user visits within 60 days from AdmitAd and makes a purchase then the sale will still be attributed to the other source and not AdmitAd.
General Campaign terms
- All allowed traffic sources are mentioned in the campaign detail.
- Authentic promotional methods should be used to promote the campaign.
- Advertiser holds the complete right to deny all pending payments in the event of fraud or malpractice.
- Any violation of rules or using unapproved creative is subject to legal action and heavy penalty.
Brand Stop Keyword
Acko Car Insurance
Last changes were recorded on 30.03.2022
|PopUp / ClickUnder||Allowed|
|Affiliate stores and price comparison services||Allowed|
|Groups and blogs on social Media||Allowed|
|Banner and teaser advertising||Allowed|
Last changes were recorded on 01.04.2022